PropellerAds, a major player in online advertising, is making waves by launching ads inside Telegram Mini Apps. This opens up a huge new audience for advertisers, especially those in the crypto and blockchain world.
Reaching Crypto Users Where They Are
Telegram Mini Apps are like tiny apps you can use right inside the Telegram messaging app. Think crypto wallets, DeFi platforms—all accessible without leaving Telegram. PropellerAds’ new ad format lets companies reach these users directly with ads within the Mini Apps themselves. These ads will appear in various formats, including interstitials (full-screen ads), banners, and even ads triggered by in-app actions (like when a gamer runs out of lives).
Why This Matters for Crypto Advertisers
This is a game-changer for crypto businesses. It offers:
- Direct Access: Reach a highly engaged audience already using crypto-related apps.
- Global Reach: Target users in regions with high crypto adoption, including Europe, India, and parts of Africa.
- Easy Moderation: Unlike some other platforms, PropellerAds makes it easier for crypto companies to run ads without jumping through hoops.
- Affordable Entry: Start advertising with a minimum deposit of just $100.
How it Works for Advertisers
PropellerAds offers various ad formats and pricing models (CPC, Smart CPC, and CPA Goal) to fit different budgets and goals. They also provide advanced targeting options, letting advertisers focus on specific user groups. Plus, they’ve got all the usual ad network features like auto-optimization and retargeting to maximize results.
Who Can Benefit?
This new advertising option is perfect for companies in these areas:
- Crypto and Blockchain: Exchanges, wallets, DeFi platforms, NFT marketplaces.
- Finance: Bitcoin, altcoins, and blockchain-based financial services.
- Gaming: Blockchain-based games and play-to-earn platforms.
- Rewards and Sweepstakes: Tokenized rewards and bonus coin campaigns.
The Bottom Line
PropellerAds’ move to put ads in Telegram Mini Apps is a smart play. It gives crypto companies a powerful new way to reach their target audience in a familiar and trusted environment. It’s a win-win for both advertisers and Telegram users.
