Cybersecurity experts are warning about a new wave of online scams using the names and images of popular celebrities.
Deepfakes: The New Weapon of Cybercriminals
Artificial intelligence (AI) is making it easier than ever for scammers to create realistic fake videos and audio clips, known as “deepfakes.” These deepfakes can be used to trick people into clicking malicious links or downloading malware.
Top Targets: Scarlett Johansson, Kylie Jenner, and Taylor Swift
The cybersecurity firm McAfee has identified the top three celebrities most often exploited in these scams:
- Scarlett Johansson
- Kylie Jenner
- Taylor Swift
Other celebrities frequently used in scams include:
- Anya Taylor-Joy
- Tom Hanks
- Sabrina Carpenter
- Sydney Sweeney
- Blake Lively
- Johnny Depp
- Addison Rae
How Scammers Use Deepfakes
Scammers use deepfakes to create fake ads, promotions, or even news stories featuring these celebrities. They then use these fake materials to lure unsuspecting fans into clicking on links that lead to malicious websites or downloads.
The Consequences of Deepfake Scams
These scams can have serious consequences for both victims and celebrities:
- Victims can lose money, personal information, and even have their devices infected with malware.
- Celebrities can suffer damage to their reputation and brand.
How to Protect Yourself
- Be cautious of links and downloads. Don’t click on links or download files from unknown sources, especially if they involve celebrities.
- Verify information. If you see something online that seems too good to be true, check the source and verify the information before clicking on any links.
- Use strong passwords and security software. This can help protect you from malware and other online threats.
By staying vigilant and being aware of these scams, you can help protect yourself and your loved ones from becoming victims.