Holding BNB over the past 15 months has been incredibly lucrative, with returns exceeding 177% for some holders. This success isn’t just about BNB’s price; it’s also due to Binance’s generous airdrop and reward programs.
High Returns Through Binance Ecosystem
Binance’s ecosystem, including Launchpool, Megadrop, and HODLer airdrops, significantly boosted BNB’s overall returns. Holding a single BNB from January 1, 2024, to the end of Q1 2025 could have yielded over 177% in total returns, combining price appreciation and these rewards.
In 2024 alone, Binance’s Launchpool distributed over $1.75 billion in tokens across 21 events, with an average annual percentage yield (APY) of 84%. Some projects, like Saga (SAGA), Ethena (ENA), and PIXEL, delivered over nine dollars in token rewards per BNB staked. Megadrop and HODLer airdrops added another 19.7% to the total returns, making this a highly rewarding strategy even without active trading.
Binance Leads in Airdrops and Listings
An independent CoinMarketCap report confirms Binance’s dominance. The report highlights Binance as the top exchange for token distribution and listing performance in 2024. BNB holders participating in Binance’s airdrop programs earned yields ranging from 53% to 78% during 2024. Binance distributed a whopping $2.6 billion in staking rewards and airdrops—94% of the total distributed by all centralized exchanges in the study. Furthermore, Binance-listed tokens had a median return on investment (ROI) of 126.6%, outperforming other major exchanges. Their zero percent delisting rate across 77 tokens listed in 2023 and 2024 underscores their commitment to quality projects.
Improved User Experience for Airdrops
To make it even easier to participate in airdrops, Binance recently updated its Launchpool interface (available on the Binance app) and launched a new BNB utility page. These improvements include:
- Centralized BNB hub: A single location to find all current and upcoming airdrop opportunities.
- Historical rewards section: Allows users to review past airdrop performance to make better decisions.
- Simplified Launchpool participation: Direct subscription to BNB Simple Earn from the Launchpool page.
- Improved visibility: Clearer tracking of airdrop allocations and locked BNB positions.
- Integrated HODLer airdrops: Seamless integration of HODLer airdrop allocations into the Launchpool interface.
- Push notifications: Users receive alerts for new airdrop launches.
- New FAQ section: Easier onboarding for new users.
Since October 2020, Binance’s airdrop programs have supported over 80 projects, attracting over 5.4 million participants.
Conclusion
With high returns, curated projects, and a user-friendly experience, BNB continues to be a top-performing utility token, and Binance remains a leader in token distribution within the cryptocurrency market.
Disclaimer: This information is for promotional purposes only and should not be considered investment advice. Always conduct thorough research before making any investment decisions./p>
